The 10+ Best Shopify SEO Apps FREE to try in 2025

 

Shopify, a top platform for e-commerce stores, offers various tools to help you optimize your store’s SEO and improve its search engine rankings. However, with countless apps available, It can be challenging to identify the most effective ones that genuinely have an impact. That’s where Shopify SEO apps come into play. These dedicated tools are crafted to improve different elements of your site's SEO, from keyword optimization and content enhancement to technical improvements and performance tracking. 

In this blog, we’ll explore the top 10+ Shopify SEO apps that can elevate your e-commerce game. We’ll delve into their unique features, benefits, and how they can help you tackle common SEO challenges. Whether you’re a seasoned online retailer or just starting out, understanding and leveraging these apps can give you a competitive edge and help you achieve your digital marketing goals. 

What are Shopify SEO Apps?

Shopify SEO apps are specialized tools designed to help optimize your Shopify store for search engines like Google, Bing, and Yahoo. These apps address various aspects of SEO (search engine optimization), which involves optimizing your site to enhance its visibility and ranking on SERPs (search engine results pages).

In essence, Shopify SEO apps automate and enhance many of the tasks involved in SEO, simplifying the process for store owners to handle and improve their online presence. 

Here’s a quick rundown of what these apps can do:

• Keyword Optimization: Help you identify and use relevant keywords throughout your store’s content, product descriptions, and meta tags to make sure search engines can comprehend what your site is about.
• Content Enhancement: Assist in creating SEO-friendly content, like blog posts, product descriptions, and landing pages, helping to draw in more natural traffic to your site.
• Technical SEO: Address behind-the-scenes elements like site speed, mobile-friendliness, and structured data, which are crucial for improving your store’s search engine performance.
• On-Page SEO: Improve the performance of specific pages on your site, including titles, meta descriptions, header tags, and image alt texts, to enhance relevance and visibility in search results.
• Analytics and Reporting: Provide insights into your SEO performance, helping you track key metrics such as keyword rankings, traffic sources, and conversion rates.
• Link Building: Facilitate the creation and management of internal and external links, which can boost your site's trustworthiness and authority in the view of search engines.

Overall, Shopify SEO apps streamline the SEO process, making it more accessible and manageable for store owners. By integrating these apps into your Shopify store, you can improve your site’s search engine rankings, bring in more visitors, and ultimately lead to greater success for your e-commerce business.

The 10+ Best Shopify SEO Apps

1. BOOSTER SEO & IMAGE OPTIMIZER

Booster SEO is a comprehensive SEO and image optimization tool designed to enhance your Shopify store’s rankings, traffic, and page speed. Built exclusively for Shopify, this app simplifies SEO management with features like bulk image compression and an AI-powered AutoPilot that automatically detects and resolves SEO issues. With over a decade of experience and a dedicated team of 30+, Booster SEO offers a reliable solution for achieving on-page SEO success.

Highlight Features:

• AutoPilot Feature: Automatically finds and fixes SEO issues based on your customized rules, saving you time and effort.
• Broken Link Monitoring: Monitor and auto-redirect broken links to maintain SEO performance and traffic volume.
• Meta Tags Optimization: Keep your meta tags consistently optimized to improve search rankings and conversion rates.
• Page Speed & Image Optimization: Enhance page load speed and encourage more traffic with bulk image compression and advanced page speed optimization tools.
• 24/7 Live Chat Support: Receive prompt assistance for any queries with round-the-clock support from real, human agents.

Pricing: 

• Free
• Pro: $39/month
• Premium: $69/month

Rating: 4.9/5 (8,186 reviews)

 

2. SearchPie SEO & Speed optimize

SearchPie is a comprehensive SEO suite designed to significantly boost your store’s search rankings and organic traffic. Offering a range of automated solutions, SearchPie simplifies SEO management with features like keyword exploration, AI-generated meta tags, and advanced visibility enhancements. With robust tools for SEO auditing, speed optimization, and content generation, SearchPie is your go-to solution for achieving SEO success. A dedicated support team is available around the clock to help you maximize your SEO strategy.

Highlight Features:

• SEO Content Generator: Effortlessly create unique product descriptions and other content with AI assistance.
• SEO Manager: Identify and resolve SEO issues with detailed smart reports for your store and landing pages.
• SEO & Traffic Booster: Enhance visibility with rich snippet JSON-LD, optimized meta tags, image ALT tags, and backlink management.
• Speed Optimizer: Improve page load times with AMP integration, image compression, and instant page features.
• Website Credibility Protector: Automatically detect and manage long URLs and 404 errors using AI to maintain site credibility.

Pricing: 

• Free
• Premium: $39/month
• Enterprise: $99/month
• Plus: $789/month

Rating: 4.9/5 (4,306 reviews)

 

 

3. Tapita: SEO & Speed Optimizer

Tapita is a comprehensive SEO and web performance enhancement tool designed to elevate your Shopify store’s SEO and page speed. With a suite of robust features including speed boosters, image optimization, SEO audits, and more, Tapita helps address slow website issues and improve search engine rankings. Their expert team is also available to provide support and valuable advice, ensuring you achieve optimal results.

Highlight Features:

• Deep SEO Audit: Conduct thorough scans to identify and fix on-page and technical SEO errors for a more effective optimization strategy.
• AI-Powered SEO Meta Tags: Create multi-language and AI-generated SEO meta tags, reducing the time spent on manual optimization.
• Bulk SEO Optimization: Manage broken links, image alt texts, and other SEO elements in bulk to enhance your site’s overall SEO ranking.
• Image Optimization: Improve page speed with bulk image optimization while preserving high display quality.
• Structured Data Integration: Add JSON-LD structured data to improve how search engines interpret and index your store’s content.

Pricing: Free to install. Additional charges may apply.

Rating: 5/5 (2,818 reviews)

 

4. Plug In SEO

Plug In SEO is an intuitive app designed to streamline and enhance your Shopify store's SEO efforts. By providing a comprehensive set of tools and clear, actionable guidance, it simplifies the process of identifying and fixing SEO issues. This app helps you improve search rankings, increase organic traffic, and boost overall store performance with features like site audits, SEO templating, and structured data integration.

Highlight Features:

• SEO Audits: Run thorough audits to identify SEO problems and receive step-by-step instructions for resolving them.
• SEO Templating: Utilize pre-designed templates to optimize your blog and pages for targeted keywords, enhancing your search visibility.
• Advanced SEO Tools: Implement JSON-LD structured data, fix broken links, and target keywords to improve your rankings.
• Support Resources: Access helpful videos, detailed SEO articles, and receive support from the dedicated help team for any questions or issues.

Pricing: 

• Small Store: $29.99/month
• Medium Store: $49.99/month
• Large Store: $79.99/month

Rating: 4.7/5 (2,575 reviews)

 

5. Tiny SEO Image optimize, Speed

Tiny is an all-in-one SEO and page speed optimization tool designed to enhance your Shopify store’s performance and search engine rankings. Offering a comprehensive suite of features, Tiny focuses on automating key SEO tasks and improving site speed. With capabilities ranging from image optimization and alt text generation to page speed enhancements and broken link management, Tiny ensures your store is fully optimized for better user experience and higher search rankings.

Highlight Features:

• SEO Booster & Sitemap Optimization: Improve Google search rankings with advanced sitemap SEO tools and comprehensive SEO management features.
• Advanced SEO Tools: Utilize JSON-LD, AI meta generation, and script control for an optimized and efficient store performance.
• One-Click Image Optimization: Streamline image SEO with features for compression, resizing, and generating alt text and file descriptions.
• Auto Page Speed Optimizer: Enhance site speed scores with lazy load functionality and other automated optimization tools.
• Broken Link Detection & Redirects: Automatically detect broken links and manage 404 and 301 redirects to prevent traffic loss.

Pricing: 

• Free
• Beginner: $14/month
• Advanced: $24/month
• Yearly: $96/year

Rating: 5/5 (2,218 reviews)

 

6. SEO Manager | SEO Optimizer

SEO Manager is a robust all-in-one SEO solution designed to enhance search engine rankings and drive more sales for your Shopify store. Since its launch in 2012, SEO Manager has been a trusted tool for automating SEO tasks and improving site performance. With over 40 SEO features, including real-time performance scans, image optimization, and automated keyword suggestions, SEO Manager simplifies SEO management and helps you achieve better rankings and increased traffic.

Highlight Features:

• Real-Time SEO Performance Scan: Optimize page load speed and domain rating scores with continuous performance monitoring.
• Boost SEO Rankings: Automate the creation of titles, descriptions, and image alt texts using customizable templates.
• Enhanced Google Visibility: Add JSON-LD and structured markup to improve your store's visibility and ranking on Google Search.
• AI-Powered Keyword Discovery: Discover and optimize product snippets for better search rankings with advanced AI tools.
• Site Health Checks: Efficiently fix 404 errors in bulk to enhance SEO rankings and drive more sales.

Pricing: 

• Starter: $9/month
• Essential: $29/month
• Professional: $59/month

Rating: 4.7/5 (1,746 reviews)

 

7. SEO Image Optimizer Wizard

SEO Image Optimizer Wizard is a robust solution designed to enhance your Shopify store’s performance by focusing on image optimization and comprehensive site audits. This tool helps you optimize and compress images, improve site speed, and generate actionable SEO reports. By offering a detailed audit across various segments such as business, marketing, and technical SEO, it helps you understand and address factors that impact your store’s traffic and overall performance.

Highlight Features:

• One-Click Image Optimization: Easily optimize and compress all your product images to improve site speed and SEO performance with a single click.
• Comprehensive Site Audit: Conduct a thorough audit and ranking of your site across SEO, business, marketing, and technical elements to pinpoint opportunities for enhancement.
• Benchmarking Results: Compare your store’s performance with successful online stores to gauge your standing and uncover areas for enhancement.
• Actionable Insights: Receive detailed action items and recommendations to address issues and boost your store’s performance based on the audit findings.

Pricing: Free

Rating: 4.9/5 (1,490 reviews)

 

8. Sherpas: Smart SEO

Sherpas: Smart SEO is a comprehensive tool designed to enhance your Shopify store's search engine optimization by automating and simplifying key SEO tasks. It helps you improve rankings, drive more organic traffic, and boost sales by addressing critical SEO elements such as meta tags, image optimization, page speed, and more. Smart SEO makes tackling complex SEO challenges easier and automates mundane tasks to improve your store’s overall SEO performance.

Highlight Features:

• Backlinks Report: Access detailed reports on backlinks and refine your link-building strategy for improved SEO performance.
• AI-Generated Meta Tags & Alt Tags: Utilize ChatGPT-4 Turbo to create compelling and SEO-friendly product meta tags and alt tags quickly.
• Image & Page Speed Optimization: Enhance user experience (UX) and SEO rankings by optimizing store images and improving page speed.
• Structured Data Integration: Add JSON-LD structured data to help Google better understand and index your store’s content.
• Link Monitoring & Repair: Automatically detect and fix broken onsite, visited, or external links to maintain a healthy site structure.

Pricing: 

• Free
• Pro plan: $9.99/month
• Business: $19.99/month
• Premium: $29.99/month

Rating: 4.9/5 (1,352 reviews)

 

9. SEO King

SEO King is a powerful SEO tool designed to help you gain top rankings in search engine results and enhance your store’s visibility. Unlike basic SEO apps, SEO King offers a comprehensive suite of features, including technical SEO improvements, automated content writing, and extensive optimization tools. With unlimited access to GPT AI, SEO King enables you to quickly manage and optimize your SEO strategy, paving the way for superior search engine performance.

Highlight Features:

• AI Content Creation: Utilize Vision AI and advanced SEO editors for automated content writing and enhancement.
• Technical Foundations: Implement essential SEO elements like JSON-LD structured data, sitemaps, robots.txt, and 404 monitoring.
• Keyword and Analytics Management: Manage SEO keywords, track SERP rankings, and analyze search performance to refine your strategy.
• Multi-Lingual Support: Expand your reach with auto-translation support for over 40 languages, catering to a global audience.
• Command Visibility: Optimize alt texts, meta data, titles, HTML, and photos to improve your store’s search engine visibility.

Pricing: 

• Free
• Small Shops: $9.99/month
• Medium Shops: $13.99/month
• Large Shops: $16.99/month

Rating: 4.7/5 (1,129 reviews)

 

10. AI SEO Optimizer & SEO Booster

AI SEO Optimizer & SEO Booster is an AI-powered writing tool designed to generate SEO-optimized product descriptions and blog posts quickly and efficiently. It serves as an AI copywriter that enhances your content creation process, particularly useful for dropshipping businesses with local or AliExpress suppliers. By leveraging AI, Smartli helps you create compelling product descriptions, generate keywords, and improve your overall SEO strategy.

Highlight Features:

• SEO Optimization: Automatically generates SEO-optimized product descriptions and blog posts to boost conversions and improve search engine rankings.
• Generate Product Descriptions in Seconds: Create detailed and SEO-friendly product descriptions with just a single click, saving you time and effort.
• Keyword Integration: Choose your own keywords or let AI auto-generate them to ensure your content is optimized for relevant search terms.
• Powerful Blog Writer: Enhance your content marketing strategy with a robust blog writer that drives organic traffic and engages readers.
• AI-Driven Corrections: Quickly correct emails and other written content using AI, ensuring your communications are polished and effective.

Pricing: 

• Free
• Pro: $49/month
• Empire: $99/month
• Unicorn: $299/month

Rating: 4.7/5 (434 reviews)

 

11. StoreSEO: AI for SEO & Image

StoreSEO: AI for SEO & Image is a comprehensive tool designed to enhance your Shopify store’s SEO and site performance. This all-in-one solution focuses on improving Google rankings, boosting page speed, and optimizing images. With features like schema markup, sitemap generation, and 24/7 expert support, it helps you address a wide range of SEO needs from technical issues to on-page optimizations.

Highlight Features:

• SEO Suite & Reports: Perform in-depth SEO scans and generate detailed reports to analyze and improve your Google ranking.
• Schema Markup: Utilize JSON-LD schema markup to enhance local SEO and boost overall SEO rankings.
• AI-Powered Content Optimization: Automatically generate meta titles, descriptions, and tags with AI, and receive instant indexing to boost visibility.
• Image Optimization Tools: Compress, resize, and optimize images to enhance page speed, and add bulk image alt text to improve SEO.
• Integration with SEO Tools: Connect with Google Search Console and Google Analytics to track performance and submit sitemaps for better indexing.

Pricing: 

• Free
• VISIONARY: $2.99/month
• BASIC: $11.11/month
• ENTERPRISE: $199.99/month

Rating: 4.9/5 (396 reviews)

 

12. flareAI: SEO Apps & Sales

lareAI is an AI-powered marketing SEO app designed to drive sales from Google Search without the hassles of traditional SEO or the costs of advertising. It leverages a dynamic SEO approach and a partnership with Google to enhance store visibility and generate conversions without requiring additional staff, extensive training, or ad spend. flareAI provides a cost-effective solution for increasing traffic and sales across more than 25 sales channels.

Highlight Features:

• SEO on Autopilot: Automate SEO processes with no need for additional store staff or time-consuming training.
• Drive Sales from Google Search: Achieve higher sales and traffic from Google Search without the pain of SEO management or advertising expenses.
• Greater Reach than Paid Channels: Generate more conversions from Google Search compared to ads, Instagram, Facebook, WhatsApp, and TikTok combined.
• Google Partnership: Benefit from flareAI's exclusive Google partnership to accelerate discovery and boost revenue more quickly.
• Quality Blog Content: Create effective blog content without spending hours on research, boosting sales conversions effortlessly.

Pricing: Free to install. Additional charges may apply.

Rating: 4.4/5 (77 reviews)

 

Others also can read:

• 16 Best Shopify SEO Apps for Growing Traffic 
• 13 Best Shopify Blog Apps to Elevate Your Content Strategy
• Top 20 of Best eCommerce Marketing Agency
• Shopify vs. Amazon: The Ultimate Comparison 

5 Additional Key Aspects to Evaluate in a Shopify SEO App

When selecting a Shopify SEO app, beyond the fundamental aspects, consider these additional factors to ensure you choose a tool that provides maximum value for your e-commerce store:

• Performance Impact: Ensure the app improves your SEO without slowing down your site. Test its integration to confirm it doesn't negatively affect page load times or cause conflicts with other functionalities.
• Customizability and Flexibility: Look for apps that allow you to tailor SEO settings to your needs, such as custom meta tags and keyword strategies. Flexibility helps align the app with your specific SEO goals.
• Reporting and Analytics: Choose an app with robust reporting and analytics features. It should offer detailed insights into keyword rankings, traffic sources, and site health to help you track progress and measure SEO effectiveness.
• User Reviews and Ratings: Check user feedback to assess the app’s reliability and effectiveness. Positive reviews and high ratings generally suggest a well-regarded tool, while negative reviews can reveal potential issues.
• Pricing and Value for Money: Evaluate the app’s cost relative to its features and benefits. Compare pricing options and ensure the app provides good value within your budget, considering any tiered pricing or additional features.

By evaluating these additional aspects, you can make a well-informed decision and select a Shopify SEO app that enhances your store’s visibility, improves search engine rankings, and ultimately increases traffic and sales.

Conclusion

In the competitive world of e-commerce, having a solid SEO strategy is not just beneficial—it's essential. Shopify SEO apps can greatly improve your store's visibility, attract organic traffic and boost sales. By understanding their features and evaluating them based on criteria like usability, integration, and support, you can make a well-considered decision that fits your business objectives.

As you explore the various Shopify SEO apps available, remember that each tool has its unique strengths and specialties. Whether you need advanced keyword research, seamless integration with other platforms, or user-friendly optimization features, there's an app tailored to meet your needs. Invest in a Shopify SEO app today, and watch as your store climbs the search engine ranks, attracts more customers, and achieves e-commerce success.